A Little Effort Goes A Long Way

We recently moved and wanted to find a dentist closer to our house.  Unfortunately, I put it off until I had an emergency.  I cracked a tooth last weekend.  I woke up Monday morning in considerable pain.  I went down the list of dentist offices near our house and started calling around 7:30 am.  The first few offices I called were closed.  I dialed another dentist’s office and someone picked up the phone and got me in for an appointment that day.  Guess who became my dentist?

The dentist performed my root canal later in the week.  That night, the dentist’s office manager called to see how I was doing.  I do not recall ever getting a follow up call after a visit to the dentist.  I joked with her and said I just opened a beer to numb the pain.  She told me, “You should probably drink more than one.”  Guess who now has a patient recommending her dental practice?

Getting to work a little early and taking the time to follow up is not really that hard.  Yet most of us do not do those things.  Show your customers you care.  Put in a little more effort and you will be rewarded.    

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